How Much Text Should Be in a Presentation?

Have you ever stared at a blank slide, wondering how many words to put on it? You’re not alone. The age-old question of how much text belongs in a presentation doesn’t have a one-size-fits-all answer. Let’s break it down by presentation type and uncover the secrets to striking the perfect balance.

Public Speaking Presentations: Less is More (Way More)

Picture this: You’re on stage, delivering a powerful speech. Your slides should be your wingman, not your competition.

• Ideal scenario: 1-2 keywords or a short phrase per slide.
• Why so stingy with words? Your audience can’t read and listen to you simultaneously (unless they’re superheroes, and even then, it’s iffy)
• Slides should complement your words, not xerox them.
• Visual elements are your best friends: images, charts, and infographics steal the show.

Report Presentations: Details Matter (But Don’t Go Overboard)

Financial reports or technical presentations that are meant to be read? You’ve got more wiggle room with text.

• More text is okay, but structure is your secret weapon.
• Bullet points are your allies for better readability.
• Include detailed data, but don’t turn your slides into novels.
• Remember, balance is still key – mix text with visuals like a master chef.

Email Presentations: Self-Sufficiency is the Name of the Game

If your presentation is flying solo in someone’s inbox, it must speak for itself.

• More text is fine, but organisation is crucial.
• Use headers and subheaders like a boss.
• Explain those graphs and charts – they can’t speak for themselves (yet).
• Don’t go text-crazy – too many words can still scare people off.

Pitch Decks: Concise Yet Meaty

Trying to woo investors or sell an idea? Walking the tightrope between brevity and information is your mission.

• Highlight key points like they’re Hollywood stars.
• Mix short, punchy statements with just enough detail to intrigue.
• Visualise data wherever possible – numbers can be pretty, too.
• Remember, your pitch deck might be read without you – make it self-explanatory.

Universal Tips (Because Some Advice is Always in Style)

No matter what type of presentation you’re crafting:

1. Use a readable font – no one likes squinting.
2. Stick to a consistent style – jumping between designs is like wearing plaids with stripes.
3. Proofread like your life depends on it – typos are the arch-nemesis of credibility.
4. Ensure high contrast between text and background – your content should pop, not hide.

Remember, the ultimate goal of any presentation is to effectively convey your message. The amount of text should help, not hinder, this mission.

So, next time you’re crafting a presentation, could you think about its purpose and audience? Then, arm yourself with these tips and create slides that inform, engage, and entertain. Who said presentations can’t be fun?